Create Your Business Portfolio

This guide walks you through the process of creating a Business Portfolio inside Meta Business Manager.

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Why Is the Business Portfolio Required?

Meta requires companies to have an active Business Portfolio to approve and maintain access to the official WhatsApp Business API. Without it, you cannot connect WhatsApp to Patagon AI.

The portfolio:

  • Confirms that your company is legitimate

  • Ensures compliance with Meta’s commercial policies

  • Is a required step in the business verification process

  • Is where your phone number is officially linked to the WhatsApp Business API

  • Enables you to manage integrations and settings

Once your portfolio is configured, you unlock full access to the API and can integrate platforms like Patagon AI to use intelligent conversational agents.


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Important


Detailed Setup Instructions

1. Create Your Meta Business Manager Account

Access Meta Business Manager

Go to business.facebook.com and log in with your Facebook account, or create one using a personal email.

Fill in Initial Information

Enter:

  • Your company name

  • Your full name

  • Your business email

Then click Next.

Confirm Your Email

Check your inbox and verify the email sent by Meta.


2. Configure Company Information

Access Settings

In the Business Manager main menu, go to: Business Settings (gear icon in the top-left corner)

Company Information

In the left sidebar, select: Business Info

Complete All Official Company Details

Fill in the required fields:

  • Legal business name

  • Full business address

  • Business phone number

  • Company website (if available)

  • Business category / industry

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Save Changes

Review the information and click Save Changes.


3. Create Your Business Portfolio

Locate the Portfolio Section

Inside Business Settings, navigate to:

Accounts → Portfolios

Create a New Portfolio

Click Add or Create Business Portfolio.

Name and Confirm

Choose a name (usually your company name) and confirm creation.

Verify Linking

Ensure the portfolio is correctly linked to your Business Manager account.


Our Tips

Keep Your Data Updated

If your address, legal name, or phone number changes, update them immediately.

Store Credentials Securely

Keep your Business Manager login credentials in a secure place — you will need access often.

Monitor Notifications

Pay attention to Meta alerts and emails regarding:

  • Upcoming verifications

  • Required updates

  • Policy warnings

  • Integration status


After creating your Business Portfolio, the next mandatory step is to complete Business Verification inside Meta Business Manager.

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